Opportunity or Threat?
Posted by David Towert on Tue, Sep 30, 2008 @ 02:09 AM
As the DOW gave up almost 7% in a single day today, I began wondering what the implications of a global financial melt-down would mean to small businesses like ours. We solve real email management problems for professionals and businesses, not consumers. Does that shield us from tightening purse strings or make things worse?
The optimist in me says that because we improve productivity at a very low cost, our products and services will be even more in demand than before. If the effects of the economic climate lead to higher unemployment and mass layoffs, I imagine those fighting to keep their jobs will want to stand out from others. One way to do that is to be more productive, make fewer mistakes, and produce higher quality work by leveraging other people's knowledge. Taglocity 2.0 is a tool that provides these benefits to individuals.
But this goes beyond individuals. Corporations will need to compete even more fiercely in the changing global landscape. We developed Taglocity Groups to improve overall corporate performance, not just by improving the productivity of one person and their inbox at a time, but by improving the productivity of entire teams and departments. Here is a rough idea of how it works: www.taglocity.com/discovermore.html
But the pessimist in me says go easy everybody, be conservative, and expect the worst because we're in uncharted territory. Who knows?
As for Taglocity, we're conservative by nature. Our business plan is not based on hype and getting millions of 'eyeballs' but rather on provding real solutions to real pain at a very reasonable cost. Fortunately we have 'staying power' and can afford to ride this out for a while.
In the meantime, let's all work hard together to get through these uncertain times as quickly as we can!
Dave Towert